This KM workshop designed
for product development
process helps participants
gain insights into nurturing
and leveraging the collective
knowledge associated
with:
Product Innovation
& Excellence
Smart Marketing
and Support
Topics
Product life-cycle management
and the role of KM
Product knowledge bank
including support
Capturing market and customer
needs
Managing competitive information
Measuring the success
of KM
What
Will You Gain?
The participants will learn
how to:
Make KM practices an integral
part of "Product Development
Strategy "
Discover the collective
ability necessary to compete
and succeed
Maximize intellectual
capital through effective
R&D
Gain competitive intelligence
and improve product adoption
Meet the increasing customer
expectations
Who
Can Attend?
Product management, development,
sales and support team with
the mandate to:
